MercaSID presenta el nuevo envase de Aceite Crisol (MercaSID presents its new presentation and packaging of Crisol Oil)
March 17, 2000, Listín Diario. Siddy Roque, Santo Domingo.
The MercaSID conglomerate launched to the market the new container of Crisol oil with the only eight ounces. José Llano, manager of brand names of cooking oils for Mercasid, presented the new format of the Crisol line indicating that it is practical, comfortable, hygienic and inexpensive, which makes it much easier for the consumer to store it in their pantry or kitchen as well as use it in several places because it is so easy to take with you.
He stated that for half a century the company has been the pioneer in creating products of excellent quality for the Dominican home, the result of the trust and loyalty that has been entrusted in the brand, which makes them more committed to be more demanding with the quality of the products.
"With the birth of the Crisol brand in 1966, we not only became the pioneer brand in the soybean oil market, but also the absolute leader in the market, improving every day through the innovations created to satisfy all the needs and expectations of Dominican consumers, José Llano expressed. The new eight ounce packaging includes all the characteristics that the public wanted in an oil, Llano said.
During the activity, celebrated at La Casita, the ad campaign for the product was presented.
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